Edouard Dessain-Gelinet

When should you reach out to me?

• A gaming startup looking to increase its user base and revenue through targeted advertising on social media platforms.
• A traditional marketing team aiming to transition into digital marketing, requiring guidance on integrating digital strategies with existing sales efforts.
• A digital marketing agency seeking to enhance its advertising performance on Facebook and Instagram for its clients in the gaming industry.

About me

Hi 👋, i’m Edouard, a Chief Executive Officer with a rich history in the gaming industry.

I have spent 6 years at Facebook within the Global Sales Organisation, honing my skills in Digital Strategy, Sales, Management, and Marketing Strategy.

I hold a Master’s degree in Management from Toulouse Business School.

Currently, I’m a Partner at WeCre8 in Dublin, leading a group of designers specializing in ad creatives across platforms like TikTok, Facebook, YouTube, and Instagram.

Previously, as CEO of FBAds, I spearheaded efforts to make gaming advertisers successful on Facebook’s apps, leveraging exclusive insights from my time at Facebook.

My expertise lies in identifying new business opportunities, advising top gaming and gambling partners on strategy, and optimizing campaign performance for brands like Meetic, Lacoste, and Capcom.

I could advise on the following topics :

• Digital Strategy Development: Crafting tailored digital strategies for optimal online presence and growth.
• Sales and Marketing Integration: Aligning sales strategies with marketing efforts for maximum impact.
• High Growth Facebook Advertising: Utilizing Facebook’s platform for targeted, high-growth advertising campaigns.
• Gaming Industry Trends: Analyzing current trends for strategic planning in the gaming sector.
• Start-up Scaling Strategies: Advising on effective strategies for rapid scaling and business development.